Kids Up Front Foundation Launches Atlantic Chapter

Kids Up Front Foundation announced today, June 29, the launch of Kids Up Front Atlantic. Scotiabank Centre in Halifax will be the premier venue partner for the program.

“We’re thrilled to plant our roots in Atlantic Canada, and call Halifax home to our newest chapter,” said Myra Freeman, honourary chair, Kids Up Front Atlantic. “We look forward to working with great partners like Scotiabank Centre to provide even more rewarding and inspirational experiences to children across Canada.”

Kids Up Front Foundation is a charitable organization that provides access to arts, culture, sport and recreation for children who do not have the opportunity to experience them. In support of Kids Up Front Atlantic, Scotiabank Centre has made a commitment to provide up to 1,000 tickets to local children and families this year.

“At Scotiabank Centre, we are proud to be the hub of sports and entertainment in Atlantic Canada,” said Carrie Cussons, president and CEO of Scotiabank Centre. “Our team is honoured to partner with Kids Up Front Atlantic and continue to enhance our community impact through the events we host.”

United Way Halifax will work with Kids Up Front Atlantic to identify community organizations that would benefit from the program. Together, they will help give deserving kids and their families access to a broad range of event experiences.

“It’s so exciting to welcome this great youth-focused initiative to our community,” says Sara Napier, president and CEO United Way Halifax. “We have a vision with our city to create equal opportunities for everyone, and our success in doing so is truly the result of strong partnerships.”

With the help of more than 600 organizations who help children, Kids Up Front chapters in Vancouver, Edmonton, Calgary and Toronto have distributed more than one million once-in-a-lifetime experiences to deserving kids and families.

For more information, visit


Media Contact

Erin Esiyok-Prime
Scotiabank Centre           
902-421-1302 ext. 2791

Tina Murphy
Kids Up Front Foundation
902-420 8079

COVID-19 Impact of Public Gatherings

With the ongoing concerns around COVID-19 and the recommendation from the Province of Nova Scotia to restrict public gatherings, the Halifax Convention Centre and Scotiabank Centre are closed to events and public access until further notice. This is an unprecedented circumstance that impacts our employees and clients, and we are actively working to support them during this time. COVID-19 IMPACT OF PUBLIC GATHERINGS.